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Engineers' Club of Philadelphia
 

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A/E/C Business Development - The Decade Ahead

02/27/14
The Engineers' Club is a promotional partner with the Society for Marketing Professional Services for a meeting on A/E/C Business Development - The Decade Ahead. The meeting will be March 26, 2014 at the Philadelphia Marriott Downtown.

Business Development - or simply “BD” - in the design and construction industry has become a highly specialized discipline.  Regardless of circumstances, architecture, engineering, and construction (A/E/C) business development has one core purpose: to bring buyers and sellers together to make deals.  Those intimately involved with professional services business development recognize that people hire people, and that understanding motives and motivations of those who purchase and sell A/E/C services is the password that opens a portal to genuine success.

Through its Thought Leaders Series initiative, the SMPS Foundation conducted primary research to probe the behaviors of both buyers and sellers of A/E/C services. Working with a team of almost thirty marketing and business development professionals—including 10 Fellows of SMPS and 15 Certified Professionals Services Marketers—the SMPS Foundation completed a year-long effort to research and analyze the current state of buying and selling within the industry, and to look toward the future to identify key forces that will impact business development in the coming decade.

A/E/C BUSINESS DEVELOPMENT – The Decade Ahead, both the book and the corresponding presentation, documents this in-depth research initiative.  Attendees will find an informative look at the state of the industry from the perspectives of buyers and sellers, as well as a panorama of trends and insights for those offering or procuring A/E/C services. If you wish to enhance your competitive advantage, deepen your business development knowledge and skills, and plan for the future, the findings and recommendations will help you meet your goals.

DATE AND TIME
Wednesday, March 26, 2014
11:30 a.m. to 12:00 noon registration and networking
12:00 lunch service
12:30 begin program
1:45 end program

LOCATION
Philadelphia Marriott Downtown
1201 Market Street
Philadelphia, PA 19107
215-625-2900

Valet parking is available at the Marriott for a fee. The most convenient lower-cost parking garage is Parkway located at 12th and Filbert, cost approx. $29.00.

COST
Member, early bird (before March 7): $70.00
Member, standard registration (on or after March 8):  $80.00
Non-Member, early bird (before March 7): $90.00
Non-Member, standard registration (on or after March 8): $100.00
NO WALK INS WILL BE ACCEPTED

RSVP
All reservations must go through SMPS at (online reservation link coming soon)

SPEAKERS
Barbara D. Shuck, FSMPS, CPSM
Firm-wide Marketing Communications Manager, Wilson & Company
President-Elect, SMPS National Board of Directors

Scott Butcher, FSMPS, CPSM
Vice President, JDB Engineering Inc.
SMPS Foundation Trustee, and Co-Chair of Foundation Thought Leadership Committee